SEO is the discipline of getting your website to rank in the top positions on search engine results pages (SERPS).
SEO is important because as unlike PPC these links generate free traffic and in the long run can become a highly profitable and sustainable source of traffic
We have over 17 years experience delivering SEO results for our clients that have continually outperformed the competition, specialising in the fashion and retail sectors
We’ll help you deconstruct the myths and science behind SEO and give you some simple, no nonsense advice
We can be as involved as you need, either fully immersed driving the campaign or on the sidelines simply pointing you in the right direction
1. Are you chasing the right Keywords?
2. Ensure there is no conflict between your chosen keywords and your site optimisation.
3. Look at any opportunities to boost your Internal Linking
4. Write Remarkable Content. The content must add value to your target customers
5. Make regular content production a priority in the business
Basic SEO Launch Campaign
£350 + Vat per month (rolling)
Advanced Strategy Campaign
Basic Campaign plus…
£750 + Vat per month (6 month minimum)
A lot of people say that SEO is more of an art than a science and to some degree that is true. There is not some kind of magic formula that will send you straight to the top of the SERPs. The book of SEO is much like Harry Potter’s book of Magic Tricks, you don’t need all of the tricks all the time and in certain battles you’ll need more of one trick and less of another. For this reason SEO can seem very overwhelming but with a little help from the right agency (hint hint) it can be done.
If you are just starting out on your SEO journey, Apex will be there from start to finish to help you bust some of that jargon for you and help you focus on what’s important in order to start getting the results you’re looking for.
We start by conducting research into your target demographic and competitors, followed by a technical audit of your website. We will also look for keywords that are relevant to both your company and what people interested in the kind of products and services you provide, search for. This will be followed up with an evaluation of the actual content on your website and an authority benchmark.
All of these elements will be combined to create a bespoke SEO strategy and roadmap just for you.
A successful SEO strategy needs to be well thought out & have multiple layers
You’ll need to take your time to select the right keywords that suit your business
Unfortunately, your SEO campaign will not instantaneously provide a rush of traffic to your site, but just remember, slow and steady wins the race and beware of anyone telling you otherwise
The team at Apex have over 17 years experience in the industry and have built SEO campaigns that have continuously outperformed the competition.
The Apex Team will guide you through those critical first steps and once the campaign is underway we will also be there to watch you rise through the search engine ranks.